The bar has been raised for getting your site listed in Google over the last few months, making it more difficult for you to get website traffic. Maybe you’re still happy with getting your website onto page 1 of Google for a particular search term. If you are, good luck to you!
However, I can tell you right now that your competitors are aiming to Lock Out the entire first page of the Big G, and if they decide to target one of your keyphrases you’d better watch out. A growing number of internet marketers have realized that you can get more than one listing on the front page, but there’s a hardcore group of link builders who are taking multiple listings a heck of a lot further. And you should be following suit.
These guys are looking to occupy 6 or 7 of the top 10 natural search results in Google. And if you have any sense, you will be doing the same. Why? Think about it. If you are already getting traffic from one listing, imagine how much more traffic you could get – from the same keyphrase, by the way – if the searcher has little choice but to click one of your listings ‘cos they’re all over the page. Google Lock Out!
Think about it this way… most people busy themselves with building content and backlinks to their main salespage or homepage. And with some, or a lot of effort, your site makes it onto page 1. Well done. You may even bag an indented listing, giving you two separate page 1 listings.
But you’ve probably at some point done a bit of article marketing and seen your, or someone else’s EzineArticle link on page 1 for your keyphrase. Surely you realize that your article listing is just as valuable as your site listing, so why not build backlinks to it so that is stays on page 1?
Google’s Universal Search means that videos are popping up on page 1 as well these days. That could be your video and another way for people to find your site. YouTube is good for this, but make sure you submit your video to MetaCafe as well.
Squidoo is another popular, and free, website whose pages often show up on page 1 of Google. Rather than just building a lens to create a backlink to your website, like most people do, you should be building backlinks to your lens as well. Get it ranking and you have another listing in the bag.
We’re up to 5 potential page 1 listing already. Half way to a page 1 Lock Out and a load more traffic from the same keyphrase. If you want to take this further still, just study page 1 listings for a range of keywords and take note of the Web 2.0 or free submission sites that are getting high ranking listings. You can use those sites yourself to grab some page 1 real estate of your own.
If this sounds like a lot of work to you, it is. But if you don’t do it, sooner or later, someone else will and it will be you who is locked out of page 1!
Welcome to The REAL Mark Wilson’s very first Friday Freebie giveaway. Every Friday (with a bit of luck) I’ll be giving away a FREE Internet Marketing report, ebook, video, website … or who knows what else.
You can see what an RSS feed looks like by clicking the RSS icon (the orange square) in the top-right corner of this page, where it says “Subscribe to RSS feed“. You’ll see that you are presented with options that let you subscribe to the feed using a Feed Aggregator like Bloglines or Google Reader, for example. Also note the address of the feed – http://www.therealmarkwilson.com/feed/ – and go and find yours because you will need it later.
The next step is to submit YOUR feed to some Feed Directories. You can find tons of them by searching Google for ‘RSS feed directory‘ or simply ‘feed directory‘. Feedagg.com is a good one to start with and ranks well in Google. Find the Add Feed link and paste in your feed address (Remember I told you to make a note of it?). If you are asked to include Tags, enter your keywords here. Make sure you read how to format them and don’t assume that spaces and commas will be recognized.
Have you been putting off using Squidoo in your online marketing efforts? Squidoo is one of the top Web 2.0 type sites for creating free web pages (Squidoo calls them Lenses), and Pot Pie Girl has produced a